FMCG & Retail

Africa is one of the fastest-growing consumer
markets in the world. In fact, with the launch of the Continental Free Trade Area (CFTA), Africa is set to become the biggest single continental market for goods and services, offering corporations different points of entry to the continent and a potential market of 1.7 billion people.

In light of its increasing affluence, rapid population growth and urbanisation rates, as well as swift spread of access to the internet and mobile phones, Africa’s emerging economies present exciting opportunities for expansion in retail and distribution.

FMCG Retail

As the African FMCG & Retail industry continues to grow, becoming more complex and fast-paced, retail businesses and projects need access to current market trends, top expertise,
and smart, sustainable solutions for growth.
That’s where we come in…

Let us help you with...

Airports Mustard 1

for Visa & Mobility

Job Analysis 2 Mustard


Employment Contracts

Skills Assessment &
Psychometric Test

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Salary Surveys &

Local Reporting Declarations

HR Audit
Health Check Report

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Success Story: Decathlon

Decathlon is a world leader in sports equipment and sporting goods. The French company has over 1500 stores in 49 countries and is the largest sporting goods retailer in the world.

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Success Story: Jurlique

Jurlique is an Australian cosmetics manufacturer specialising in natural botanical-based skincare and cosmetics. Founded in 1985 by husband and wife duo, Dr. Jurgen & Ulrike Klein – Jurlique products are now sold in more than 19 countries around the world.

Our Specialties

Nutritional Mustard

Food & Beverage

Dermo Mustard

Beauty & Cosmetics

Pharmaceuticals Mustard


White Goods Electronics

White Goods & Electronics

Fashion and Apparel

Fashion & Apparel

Industrial manufacturing Mustard

Industrial Manufacturing

Retail Mustard 1


E commerce 2


Homewares Design

Homewares & Design

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Sales & Marketing

Meet our Experts

Our industry specialists are here to assist you.

Why Choose Us

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One-Stop Shop

We believe in easing your growth journey. This is why we offer a variety of services under one roof so as to offer 1 partnership for all of your local or global growth needs.

Tailor-Made Approach

Your business is unique. Forget the cookie-cutter approach – we customise every one of our services to suit your individual business needs at every stage of your growth journey.

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Global Footprint

Our unique presence in key global markets gives us expert local knowledge so as so as to offer you premium expertise, service,
and cross-cultural awareness.

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Industry Savvy

We have developed key knowledge across the global FMCG & Retail space. Our in-depth know-how gives us the tools to open the world’s largest growing economies to you.